Work · B2B trade · Dubai · Studio concept
A B2B supplier, redesigned in three languages.
A studio concept for a Dubai supplier to hotels and restaurants, built to show how far a B2B site can move from a catalogue of PDFs. The redesign runs in English, Arabic and Turkish, opens on a photo given depth in WebGL, and carries the structured data search and AI engines read. It is a concept build, not a client delivery.
01 · Why a concept
B2B buyers judge the site too
Procurement teams shortlist suppliers on their websites before they call, and most supplier sites look like a brochure from a decade ago. This concept keeps every page of the original and changes how each one sells.
02 · Three languages
English, Arabic right to left, and Turkish
One structure, three dictionaries: the Arabic version reads right to left, and the Turkish one serves the buyers and partners who work in it.
03 · Found by machines
Structured for search and AI
Every page carries the structured data and answer led copy that Google and AI assistants read, so the supplier can be named when a buyer asks who sells what in Dubai.
Questions, answered.
Is this a client project?
No. It is a studio concept, marked as one wherever it appears on this site.
Why is the client not named?
Clients are unnamed by default on this site, because many prefer discretion. On a call we show the work in full.
Start with a brief.
Tell us what you want to build or fix. We reply within one working day.